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TIP #2



Qualifying Potential Buyers


When prospects call or visit, qualify them with a few casual questions:

  • How did they hear about you?
  • Have they been looking long?
  • Are they first-time buyers, have they just sold, will they be selling?
  • What possession date do they have in mind, and do they have school-age children?
  • Have they already pre-qualified for a mortgage?

If they seem uncertain or defensive, they may be unsure about some aspect of their purchase, and that may prevent them from acting, even though they like your property.

It's awkward for you to question them too directly, but you can refer them to the buyers section of PrivateList so they can:

  • view current mortgage rates
  • access various mortgage calculators
  • learn how to be pre-qualified for a mortgage
  • review their likely closing costs
  • feel more confident about negotiating with you

They'll be grateful for the help, and better able to let you know where they stand.
 


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